The American star Taylor Swift recently announced her first concert tour in the United States in five years, but it collapsed already in advance ticket sales. Although Ticketmaster assured the singer that there would be no problems, it was unable to handle the rush of demand, which, according to her, could fill 900 stadiums.
Already registered fans battled computer glitches for hours while purchasing, tickets quickly sold out, sales to the general public were canceled, and resale prices reached up to $28,000.
The event also attracted the attention of American politicians. After the failed management of sales, several politicians expressed concern about the dominance of the ticketing company, which in 2010 merged with Live Nation, which organizes various events, the Guardian reports.
After his office was flooded with complaints from Swifties (the official name of the singer’s fans), the Tennessee Attorney General Jonathan Skrmetti said it would launch a consumer protection investigation into the company. “The high ticket prices, site disruptions and cancellations experienced by customers show how Ticketmaster’s dominant position in the market means the company faces no pressure to continually improve,” said the senator Amy Klobuchar.
The ticket seller has denied any anti-competitive practices
In doing so, she announced that the US Senate Antitrust Commission will hold a hearing on the lack of competition in the state’s ticketing industry, and how the merger of live entertainment and the ticketing industry is hurting customers and artists. The date or the list of witnesses have not yet been released.
Klobuchar, however, advocates that the Ministry of Justice terminate the relationship between Live Nation and Ticketmaster in the event of any irregularities. “It’s a reminder that Ticketmaster has a monopoly,” the congresswoman wrote on the Twitter social network Alexandria Ocasio-Cortez and at the same time emphasized that the merger of Ticketmaster and Live Nation should never happen, in her opinion, they should be separated.
The ticket seller has denied any anti-competitive practices, saying there is no evidence of systemic violations of the merger consent decree signed by the Justice Department in 2010. “Ticketmaster has a significant share of the ticketing services market due to the large gap that exists between the quality of our system and the next best,” the company announced.